Serkan Network
SERKAN
NETWORK

Digital Marketing

Data-driven campaigns that put your brand in front of the right audience and turn clicks into customers.

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Digital marketing is the engine of modern business growth. At Serkan Network in Istanbul, we design and execute performance-focused campaigns across Google, Meta, and organic channels — with transparent reporting and measurable ROI at every step.

Marketing Services

Google Ads (Search & Display)

Targeted search and display campaigns that capture high-intent audiences exactly when they're looking for your service.

Meta Ads (Facebook & Instagram)

Creative-led social advertising on Meta platforms to build awareness, generate leads and drive conversions.

SEO (Search Engine Optimisation)

On-page, technical and off-page SEO to improve your organic rankings and drive sustainable traffic.

Campaign Strategy & Planning

End-to-end digital marketing strategy with channel selection, budget allocation and KPI setting.

Retargeting & Remarketing

Bring back visitors who didn't convert with precision retargeting across Google and Meta.

Analytics & Reporting

Monthly performance reports with actionable insights to continuously improve campaign results.

Our Process

  1. Audit and strategy

    The current digital presence, competitors and target market are reviewed, and a channel, message and budget strategy is defined around business goals.

    Duration:
    5–7 working days
    Deliverable:
    Audit report and strategy document with measurable indicators
    Required from you:
    Access to accounts and current data, goals and an approximate budget
  2. Infrastructure setup

    Ad accounts, conversion tracking, pixels and the reporting dashboard are set up and tested before any budget is spent.

    Duration:
    3–5 working days
    Deliverable:
    Ready accounts, verified tracking and a reporting dashboard
    Required from you:
    Admin access to the website and ad accounts
  3. Creative and targeting

    Ad messages, images and videos are produced together with the target audience and campaign structure, and approved before launch.

    Duration:
    3–5 working days
    Deliverable:
    Approved ad creative and campaign structure
    Required from you:
    Approval of creative and target audience
  4. Launch and optimisation

    Campaigns go live and are managed continuously; budget, audience and creative are adjusted based on data.

    Duration:
    Ongoing
    Deliverable:
    Active campaigns with weekly optimisation
    Required from you:
    Media budget funded in the ad account
  5. Monthly report and improvement

    A performance report against the agreed indicators is presented, and the next month's plan is shaped by the results.

    Duration:
    1–2 working days
    Deliverable:
    Monthly report and next month's plan
    Required from you:
    A monthly review meeting

Frequently Asked Questions

What budget do I need to start?

Media budget depends on the goal, market and channel; a starting budget is recommended after the audit of your current position. Serkanet's service fee is separate from the advertising budget, which is paid directly from your ad account.

When will I see results?

Initial data is visible within the first two weeks, but meaningful optimisation needs 4–6 weeks. A three-month engagement is recommended for a fair assessment.

Do you manage the ad accounts or only advise?

Either. Under full management, campaigns are built and optimised by our team; under consulting, we provide the strategy and monthly review while your team executes.

Who owns the ad accounts?

Always you. Accounts are created in your business's name and we work with partner access. When the engagement ends, all data and history stay with you.

What reporting will I receive?

A monthly report against the agreed indicators — spend, impressions, clicks, leads or sales — with analysis and recommendations for the next month. An online dashboard is also available.

Are results guaranteed?

Goals are defined as measurable indicators and reported monthly, but advertising results depend on market factors and no numerical guarantee is given.

Pricing

Sample prices for this service

See full pricing →
$999Content Calendar
$999Automated Marketing Setup
$35Brand Consulting (hourly)

Terms of Engagement

Commercial and delivery terms are stated clearly before the project begins.

Payment in two instalments

50% of the contract value is due at project start and the remaining 50% before final handover. Larger projects may be paid in stages aligned to project phases.

Two review rounds

Two rounds of review and revision are included at the design stage. Further revisions, or changes after final approval, are scoped and invoiced separately.

Delivery schedule

Delivery time for each service is stated in working days before the project begins. Time spent awaiting content, feedback or approval from the client is added to the schedule.

Expedited projects

Where delivery ahead of the standard schedule is required, the project is resourced accordingly at a 20% surcharge.

Third-party costs

Stock imagery, commercial fonts, plugins and third-party services are charged at cost and registered in the client's name.

Ownership

On final settlement, full ownership of the final files transfers to the client. Project files are archived for three months after handover.

Advertising budget

Serkanet's service fee is separate from the advertising budget. Media spend is paid directly from the client's ad accounts, and account ownership always remains with the client.

Performance commitment

Campaign goals are defined as measurable indicators and reported monthly. Advertising results depend on market factors and no numerical guarantee is given.

Read the full terms →

Other Services

Content ProductionGraphic DesignWeb DesignBrand DesignPrintVideo ProductionDigital Photography

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Let's build a digital marketing strategy tailored to your goals.

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